The misleading propaganda of big business
Large companies are those that move more in the short term, and that short term is marked by their economic results. Nothing more, although they say what is best for them at all times.
I make this reflection after watching the video that General Motors put on television at the time of the last North American Super Bowl. $ 10 million was spent for a little more than a minute ad to tell Americans about the great commitment GM has to electric cars.
Pure lie !! if you look at what they have done over the years.
GM was one of the companies that for dozens of years has denied climate change and defended gasoline cars (its short-term business) against electric versions, and as soon as Mr. Trump became president they met with him to overturn an Obama proposal (CAFE) by which cars would be required to be more efficient in 2026.
In the USA, transportation represents the biggest source of pollution, and GM has always resisted changing that situation.
What has happened is that the market has changed, and both China and California have issued laws by which all cars sold in their territory from the year 2035 must be electric, and that has made GM make a turn of 180 degrees and say that by that date they will also have all their electric models.
In addition, a multitude of electric cars have appeared on the market, with Tesla at the head, and many other hybrids, with Toyota at the head, which are revolutionizing the market although their total sales are still small.
Better late than never, and it is to be hoped that GM has convinced itself of the error of its past strategy and is firmly betting on the electric future of cars, as it said in the Super Bowl ad.
But now times are different, the situation has changed and there are a multitude of electric cars, and GM is one more company, a very big one, but one more company, and it remains to be seen what situation GM will be in 15 years from now.
GM has blatantly misled American consumers for dozens of years, and it would not be unusual for them to make them pay for it. Cheating and lying should not be free for anyone, no matter how large the company is.
A “revolution” is taking place in the automotive world and not all companies will continue where they are today.